Revisiting the commercial in Harper's Magazine thirty years after it aired, Rebecca Solnit suggested that "1984" did not so much herald a new era of liberation as a new era of oppression. She wrote, "I want to yell at the liberatory young woman with her sledgehammer, 'Don't do it!' Apple is not different. That industry is going to give rise to innumerable forms of triviality and misogyny, to the concentration of wealth and the dispersal of mental concentration. To suicidal, underpaid Chinese factory workers whose reality must be like that of the shuffling workers in the commercial. If you think a crowd of people staring at one screen is bad, wait until you have created a world in which billions of people stare at their own screens even while walking, driving, eating in the company of friends—all of them eternally elsewhere."